As an accomplished Trademark Lawyer, I am every now and again inquired as to whether people or little organizations need a lawyer to enroll for a government trademark. The short answer is no – similarly as one doesn’t in fact need a repairman to change a vehicle transmission or play out a noteworthy motor update. In any case, in the two cases, procuring an expert is as yet prudent.
To begin with, it is basic to direct an exhaustive hunt of all accessible open records to decide whether your proposed name as well as logo are confusingly like names or logos that are as of now being utilized in trade by others.
The United States Patent and Trademark Office’s site enables one to scan open records online for nothing. Nonetheless, brilliant organizations employ an outsider research firm to lead this thorough research for them. In the event that you endeavor to do such a hunt yourself, you will likely miss something, and that could make huge issues for you down the line. Further, there are various wellsprings of data about unregistered, yet at the same time important “precedent-based law” utilizes that must be considered.
This voluminous research will without a doubt uncover outsider uses that are to some degree comparable here and there, shape or structure to your proposed use. For instance, on the off chance that you are keen on utilizing the imprint “PC” regarding pants, there will be different imprints with “PC” in them. It is safe to say that they are confusingly comparative? That is the key inquiry, and like most nuanced issues in law, usually a matter of degree and expert sentiment.
When you are alright with the information that your proposed image name and logo are clear of any major, clashing outsider uses, there are various inquiries to at present ask: Is the imprint “conventional”, that is, the name of the class of merchandise for which you plan to utilize it?
For instance, one can’t trademark the brand name “PC” for use regarding PCs. In any case, “PC” could hypothetically turn into the brand name of a couple of pants, on the grounds that in that specific circumstance, it is really “discretionary” or “whimsical.” Other classifications of imprints are “simply graphic,” that is, does it just depict a quality of the item you are marking? Is the expression “suggestive,” that is, does it not depict but rather propose a component of the products? A lawful expert can assess this issue dependent on how comparative cases were taken care of on the past.
On the off chance that you are as yet OK with the imprint as proposed, you would then document a formal application in the United States Patent and Trademark Office. This application costs a charge of a few hundred dollars as far as possible up to a large number of dollars, in light of the quantity of “classes” of products or administrations that you plan to utilize the trademark regarding.
In the long run, you would get a reaction from an Examiner working at the Trademark Office. That Examiner would presumably get some information about your proposed imprint, and frequently will look for further illuminations about your application. BE CAREFUL. Whatever you state in light of these inquiries will wind up open information as a component of the administration document.
Further, whatever you do in light of these Office Actions can restrict or influence your rights later. For instance, renouncing a bit of the imprint, or narrowing the classes of merchandise for which you are looking for a trademark, can cause issues down the road for you later. It is anything but difficult to give away your rights, yet a lot harder (and here and there outlandish) to ever get them back.
Thus, to respond to the repetitive inquiry, one doesn’t in fact need a lawyer to apply for a US Federal Trademark on another brand name that one expects to use in business. Be that as it may, it is a long and confused procedure, particularly in the event that you are new to it. What’s more, such as supplanting a vehicle transmission, it requires ability and experience.